Each and every one of us have passions. These are the things we truly love and we constantly think about. For some people it drives their beliefs and actions. For others it’s something they only dream about. We all have passions weather we realize it or not.
When was the last time you stopped and thought about the things you are passionate about?
Let’s do that. Stop for a moment and think about your passions. Id like you to write down a list of your passions that come to mind. You know, the things you truly love. I’m not talking about hobbies or things you like. I mean those things that you would do for free, just out of sheer joy.
Go ahead, I’ll wait…
This list is going to become the foundation of your business and the freedom lifestyle you want to build.
The mistake of not starting with your passion
Building a business is hard work. That’s no secret. If anyone tells you otherwise, they probably have a business opportunity they want to sell you. One of the main things that separates a successful business and one that will fail in the first few years is passion. If you start a business from an idea you aren’t completely passionate about, you have already failed.
The passion will carry you through the hard times
Your new business will experience lots of hard and lean times. It’s the nature of a startup business. For those that choose a business based on a “good idea”, they will end up driving that business into the ground when the hard times begin. They won’t be able to persevere through those hard times. Those businesses are why business failure statistics are as bad as they are.
Lots of people start businesses every day. Most of them don’t stop to think about the “big why” of their business. They come up with a great idea that they think will make them a lot of money and they hit the ground running. Many people even do this several times before they find something that sticks.
Step 0
Before you even start to dream about what your business will look like, you need to find that one passion that you want to follow. That one passion that you can hopefully monitize and build a business around. That is your step 0.
Doing anything else before that is pointless. Building a business based on a passion will give you the most happiness and ensure your greatest possibility for success.
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